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The original white-label ETF innovators

HANetf is an independent ETF specialist working with asset managers to bring differentiated, modern, and innovative UCITS ETF exposures to investors via an independent white-label platform.

Our company has been built, in part, by doing what others may have considered impossible, or may never have imagined at all – a simple and transformative idea – to remove the barriers asset managers face when launching an ETF. Creating thematic ETFs for modern portfolios.

Our white-label ETF platform provides the full operational, regulatory, capital markets and distribution infrastructure to successfully launch and manage UCITS ETFs and ETCs.


With our clients at the heart of everything we do, our purpose is to help our partners bring innovative ETFs and ETCs to the market with investment potential to help fulfil varied investor goals.

Pioneer / Explorer / Innovator

HANetf are pioneers in the ETF industry. Innovation is at the heart of our ethos and is demonstrated by the new and exciting products we have brought to market. From Europe’s first space ETF, to Europe’s first Metaverse ETF, to Europe’s first ESG gold mining ETF – the opportunities are endless. By using our white-label platform, asset managers can become pioneers themselves, and watch their ideas be transformed into an investible reality.

How it works

Unlock your potential while we manage the complexities of building and launching an ETF or ETC for you – enabling you to prioritise what truly matters.


Building the right
product for you


Legal & Regulatory

Platform Onboarding


Supporting your product


Capital Markets

Regulatory Oversight


Selling your product

Cross Border UK and European Sales network

Broker Platforms

Liquidity Ecosystems


Marketing your product

Digital Marketing Platform

Thought Leadership

Client Reporting






Get in

HANetf was founded by two of Europe’s leading ETF pioneers, Hector McNeil and Nik Bienkowski.

Hector and Nik have been a dynamic force in the ETF industry for over 17 years, establishing and building successful companies including ETF Securities, Boost ETP and WisdomTree Europe. In 2017, Hector and Nik started HANetf to provide a full white-label operational, regulatory, distribution and marketing solution for asset managers who want to successfully launch and manage UCITS ETFs and ETCs.

Our clients gain access to a senior team with extensive ETF experience and a world class ecosystem of ETF service providers, working together to lower the barriers to entry, reduce costs and increase speed-to-market for asset managers looking to successfully launch UCITS ETFs.


Pioneer / Explorer / Innovator


Meet some of the team supporting our extraordinary vision. They have over 350 years’ experience in building and operating ETFs and ETCs.

Hector McNeil

Co-Founder & co-CEO

Nik Bienkowski

Co-Founder & co-CEO

Manooj Mistry

Chief Operating Officer

David O'Neill

CEO of HANetf EU

Jason Griffin

Director, Capital Markets & Business Development

Himanshi Rastogi

Director of Marketing

Samir Patel

General Counsel

Original thought

Stay informed in this rapidly evolving ETF industry. Get the latest thought leadership from HANetf, including video content, articles, and more.

Explore our news and insights.

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